MARKETING EXECUTIVE & CREATIVE THINKER
A marketer’s mind.
A designer’s eye. A developer’s hands.
I’m Arthikan Vettivel. I connect brands with people through purposeful campaigns, compelling stories, and thoughtful digital experiences.
01 / THE SKILL SET
Marketing leads the way.
Design and code take it further.
The idea is only the beginning.
I connect strategy to execution.
Campaign planning, audience research, social media management, and performance monitoring—built around the people a brand wants to reach.
Visual identities, campaign creatives, interface design, and short-form storytelling. Every detail serves the message and the person experiencing it.
Web development and a software engineering foundation, connecting thoughtful interfaces with responsive layouts and functional implementation.
02 / SELECTED WORK & PERSONAL PROJECTS
Campaigns that connect.
Visuals that invite a closer look.
Education marketing that brings study opportunities, university programmes, and student stories into the conversation.
Content planning and brand communication
Student stories, videos, posters, and copy
Webinars, open days, and partnership promotions
PERSONAL PROJECT / PODCAST & BRAND IDENTITY
FYP is my personal podcast brand exploring motivation, personal growth, and meaningful life topics. Through concise English solo episodes, it encourages people to question limiting beliefs, understand their journey, and unlock their true potential.
English solo episodes.
Thoughtful conversations with yourself.
03 / DESIGN MEETS DEVELOPMENT
As a software engineer and web developer, I turn visual ideas into responsive, interactive experiences.
Explore my development skillsHTML5, CSS3, JavaScript, and React—turning layouts into interactive web experiences.
Responsive development that adapts to the way people browse, from phones to desktops.
Version control with Git, basic API knowledge, and a software engineering approach to problem-solving.
04 / THE PERSON BEHIND THE WORK
I enjoy connecting the dots between what a brand wants to say and what people actually care about.
As a Marketing Executive at Synergy Consultant in Jaffna, I work across social media, campaign creatives, bilingual content, and video. My UI/UX experience helps me bring a user’s perspective into every piece of communication.
Alongside marketing, I design interfaces and develop websites. Studying software engineering gives me another way to think, solve problems, and turn creative ideas into something people can use.
05 / EXPERIENCE & EDUCATION
UI/UX Design Competition
Second Runner-Up
ESOFT UNI, Jaffna · December 2025
Synergy Consultant · Jaffna
MARKETINGVenom X Technology
DESIGNESOFT UNI · Jaffna
LEADERSHIPKingston University
EDUCATIONESOFT UNI
EDUCATION06 / LET’S MAKE SOMETHING MEANINGFUL
A campaign. A brand. A digital experience.
FIND ME ELSEWHERE